Social Media, Meet Fashion.


IMG_4512We are loving this new app that brings social media and fashion together like never before. PINXTER is a hub where fashionistas like us can go to help each other out, voting YES or NO on other user’s outfits and voting on top brands like Converse, Urban Decay, and Louis Vuitton.

How many times have you been in a fitting room utterly undecided between two favorite finds or unsure of whether your current party dress is a fashion forward risk or a fashion flop? Post a photo of your fashion dilemma to PINXTER and get plenty of unbiased opinions on your fashion choices. Were you best dressed at your friend’s bridal shower last week? Post a photo of your outfit, your hair, and your accessories to find out what people really think of your ensemble.


IMG_4511The points system makes this app super addicting and really fun. Get diamonds by rating pictures and then use them to promote your own fashion photos to get even more votes! I think Pinterest has met its match in the fashion world.

In its first two months alone, PINXTER had over 7 million votes! That’s a ton of opinions, and it’s only going to get better! This app is growing fast and by the end of the month will have full user profiles and official brand pages, allowing you to search, vote, and even purchase items from your favorite brands.

We love this app so much that we will actually be using it to choose our best and worst dressed celeb at the Primetime Emmy Awards airing on September 22! Get the app to vote on your favorite and not-so-favorite looks, and then check back here to see who made the cut!


Get the app on iTunes here!

Social Media: Quality over Quantity


Many believe that the way to make an impact with social media is by having the greatest number of followers; but if your followers are not interested in your blog, your website, or your business, then what good are they? More success will be evident when you focus on the quality of your friends and followers, rather than the volume.

The people who you associate with make an impression on your overall reputation and appearance. If you are following several writers on Twitter and LinkedIn, you likely have a serious interest in writing, and the same is true for any career path or interest.

However, if you are following the people who have “I follow back” or “want more followers?” in their profile bio, then the credibility for your own Twitter is significantly reduced for those who are serious about networking.

When used strategically, social networking can be very valuable for entrepreneurs, job seekers, or hobbyists. It is like word of mouth–which many of us know to be the most effective form of advertising–only it’s easier, more effective, and more powerful.

Enjoy your time on the Internet and make it meaningful. Do not follow people just to hope that they follow you back, and do not go out there looking for a greater number of followers or connections. Obtain quality contacts who give great recommendations, have similar interests, and care about what you have to offer. Don’t just get followers, get networks.