Mercedes-Benz Swim Week 2013


When thinking about the finest in resort wear and swimsuits, the city of Miami almost instantly comes to mind. It seems as if Miami has become the perceived mecca for exotic bronzed-beauties and barely-there bikinis. However, the projected trend for next year’s bathing suits are taking flight with innovative ideas instead of leaving little to the imagination. This year’s peek into the future sprinkled the runway with vibrant, colorful neons and earth-toned odes to old glamor.

“I am seeing a lot of vintage one-piece cuts, high waisted cuts and halter tops and that really compliments pear-shaped women,” said model Jazzma Kendrick when discussing the upcoming swimsuit season.

The 22-year-old model made a splash at this year’s Mercedes-Benz Fashion Week Swim — held at the Raleigh Hotel. Vibrant colors were the stars of every show. Orange, turquoise and yellow were the show-stopping colors in practically every show. Kendrick says she feels these hues compliment women of color very well. Just three months ago the model signed with a modeling agency and appeared in three of the most notable designer’s fashion shows during the week. But her favorite gig, she says, was being featured in the Mercedes Benz Presents Vitamin A Show. Very few designers are selected to be a “Mercedes-Benz Presents” designer. Amahlia Stevens for Vitamin A was the chosen designer for the year, which made Kendrick’s inclusion all the more impressive to the model.

“Vitamin A was my favorite line,” Kendrick said. “I absolutely loved the tropical colors and the suit designs were amazing. And being the finale girl in Red Carter was unreal.”

The designer made it a point to include several different stories of color in her anticipated show. Tropical oranges, greens and turquoise filled the runway- all were colors that the designer said she felt complimented any complexion.

“It was very important to me that colors of the suits complimented all complexions,” Stevens said. The designer said that she drew inspiration from a lot of the places that she had visited and that it took her quite some time to develop her line. However she was more than happy to rise to the honor of being this year’s “Mercedes-Benz Presents” designer.

“I was extremely honored when I found out,” the designer said. “But I knew I had a great story to tell.” The designer expressed her pleasure with the collection and explained how it was a labor of love. “This is my passion and I think it shows in the collection.”

Among the impressive designers was Vanessa Simmons. She designed a presentation of her new swim line Rose by Vanessa Jean. The collection offered something for women of all sizes, which was Simmons’ goal.

“I wanted to offer a variety of colors and styles,” Simmons said. “I wanted to make sure I caught all the different sizes that women come in and I am happy that people are liking it.”


Ju’lia Samuels



Original article by Ju’lia Samuels also available at The Miami Times