Last night in Miami Worthy Magazine had the opportunity to meet the face of bebe Nina Agdal kicked off the brand’s sunglass launch and spring campaign at the bebe store in South Beach. The Sports Illustrated cover girl signed autographs for fans and modeled the brand new eyewear collection.
Nina was joined by the brand’s CEO Steve Birkhold, Jeaninne Howard, and Real Housewives of Miami Adriana De Moura, Alexia Echevarria & Marysol Patton. Guests listened to music all night, tried on sunglasses, ate light bites and sipped on pink lemonades and mojitos from Miami Cocktail Company. After the in-store event the night continued for Nina and bebe, who attended an after-party at the Wall at W South Beach.
All photos from the night were taken by: Worthy Magazine photographer, Holiday Vargas
For spring/summer 2014, bebe is introducing a sun collection of eyewear that revitalizes timeless shapes and offers new interpretations on the classics. Punctuated colors and mirrored lenses are incorporated into signature aviators, full volume glam shapes are subdued with marbled tortoises with understated hues, and the play on plastic vs. metal is prevalent within each release.
“bebe is a lifestyle brand, and aside from our apparel, non-apparel is a big part of our business,” says Steve Birkhold, CEO. “Launching sunglasses was a natural next step in expanding our accessories collection and rounding out our girls’ lifestyle needs. We wanted to create a collection that revitalizes timeless shapes and offers new interpretations on the classics – something that our bebe girl can have some fun with.”
The collection will range from $68-$88, and will be available in-stores nationwide and on www.bebe.com.